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Featured

iStock

Real-World Lessons on Laser Marking
Nimax
The global coding- and marking-equipment market is on a clear growth path. As shown in a recent Grand View Research report, the market was worth $17,528 million worldwide by the end of 2024. Furthermore, GVR’s projections estimate the market value will reach $24,927 million by 2030, with a significant 6.1% compound annual growth rate (CAGR). As the research’s findings suggest, this expansion is…

Customer Care

The ABCs of Modern Manufacturing

To stay profitable as a manufacturer, you have to run a tight ship. I’ve been lucky enough to visit with owners and key people at thousands of manufacturers all over the world. My main goal during these visits is to listen and learn what makes them so good at what they do.

It…

How to Manage Painful Customer Experiences

One hour after takeoff from London’s Heathrow Airport on an intercontinental flight to the U.S., the pilot announced the aircraft was returning, “because my windshield just shattered.” After gasps from passengers, he calmly announced there was no danger, but there would be a long delay to secure…

3D Scanners Keep WTR Race-Ready and Drivers in Control

In motorsport, performance isn’t defined by a single factor. It’s the sum of countless details, each playing a decisive role when pushing speeds up to 200 mph (320 km/h). From how a driver sits in the car to how the bodywork complies with strict regulations, accuracy can mean the difference…

Business Needs to Remember the Forgotten Stakeholders

When businesses talk about customer experience, the conversation almost always focuses on the end user. That’s understandable, but dangerously narrow. In modern service ecosystems, particularly those governed by service integration and management (SIAM), the customer experience depends just as…

Sales vs. Service

A recent company meeting revealed what management called a “handoff problem.” The sales team would close deals, then toss them over the wall to the service team, which would promptly fumble the relationship because they didn’t understand what had been promised or why the customer bought in the…

Shock to the System: Reviving Decision-Making in a VUCA World

Your market is shifting, your competitor just pulled ahead, and the one person who could execute the next move has resigned. You can’t get more data fast enough, yet the window to act is closing. In today’s volatile, uncertain, complex, and ambiguous (VUCA) world, this is the moment that defines…

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