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What Business Are You Really In?
Jesse Lyn Stoner
Mary Parker Follett, a pioneering business consultant, was asked to help a troubled window shade company. The company’s thinking was narrow and limited. When asked to define their business, they said, “We produce window shades.” She asked them “What business are you really in from your customer’s…
Change and the Single-Title Media Company
Mike Richman
If you want to keep stretching and improving, you’d better get comfortable with the discomfort of change. People have been saying that for decades, yet each time we successfully adjust to new business developments—or personal developments, for that matter—what’s the first thing we tend to want to…
Corporate Culture and the Bottom Line
Annette Franz
Is there a link between corporate culture and the bottom line? In a nutshell, yes. Corporate culture is linked to so many business decisions and business outcomes, you might be surprised. Today’s article is a follow-on to, “A Fish Rots From the Head Down,” in which I wrote about the need for…
Should Manufacturers Use Video in Their Marketing Mix?
Katie Takacs
As a consumer, it’s nearly impossible to get away from videos, advertising or otherwise. To give you a numeric sense of our collective obsession with online moving images: Since last year, YouTube has started registering more than a billion hours of video viewing every single day. We all know the…
Are We Mechanizing Customer Delight?
Chip Bell
Standing in the gate area of Delta Airlines at the Dallas/Fort Worth (DFW) International Airport, I was watching the monitor to learn if my name appeared on the “upgrade to first class” list. Honestly, I was feeling totally entitled since I fly a gazillion miles a year on Delta. Had my name not…
Are Apprenticeships the New On-Ramp to Good Jobs?
Caroline Preston
Editor’s note: This story is part of Map to the Middle Class, a Hechinger Report series looking at the good middle-class jobs of the future and how schools are preparing young people for them. The program had to be a scam. Why would anyone, she wondered, pay her to go to college? Even after Sarat…
Why Meeting Customers’ Expectations Isn’t Enough
Patrick Mork
Whether you work for a startup or a large company, there have never been so many metrics to help you understand how your business is doing. But I would argue that one metric rules them all: the net promoter score (NPS). NPS represents the willingness of consumers to recommend your product to…
What a Customer Should Never Hear
Jeff Dewar
‘There’s nothing we can do about it.” In a customer service situation, those words are equivalent to “buzz off” (or worse). Here’s what customer service managers, from healthcare to telecommunications, from utilities to gyms, should have tattooed on the inside of their eyelids: Because employees…
Industrial-Style Teaching Needs an Upgrade
Tara García Mathewson
Some of the most celebrated education reform efforts today serve to make instruction more difficult. Personalized learning, project-based learning, mastery-based learning—they all require more work of teachers and more work of students. But several speakers at the LearnLaunch Across Boundaries…
Sharing Lessons Learned Improves Quality and Operational Excellence
Aiman Sakr
Does your organization benefit from lessons learned? Does it learn from previous quality issues? A vast amount of learning takes place every day in every manufacturing facility. Do global manufacturing companies share experiences gained from resolving quality issues between overseas plants? And…
Inside Quality Digest Live for July 6, 2018
Dirk Dusharme @ Quality Digest
In our July 6, 2018, episode of QDL, we discuss distributed manufacturing, and distributed management. “Brother Moonshine, Sister Solution” If want to spur innovation, try moonshine. “3D Printing Finds a Custom Foothold in Manufacturing” 3D printing is leading to some pretty interesting…
The Bezos-Buffett-Dimon Healthcare Venture
J. B. Silvers, Mark Votruba
The new healthcare venture formed by Amazon, Berkshire Hathaway, and JPMorgan Chase announced June 20, 2018, that Harvard professor and well-known author Atul Gawande would be the company’s CEO. The idea for the new company is to innovate by cutting costs from the healthcare system, starting with…
Imagine That You’re a Human....
Annette Franz
‘Imagine for a second that you’re a human.... ” Yikes! Now there’s a crazy statement to make during a customer experience design session. However, more companies need to start thinking this way. Sadly, there is no shortage of stories about customers being treated badly, even inhumanely. The one…
This Is What Good Customer Service Looks Like
Bill Kalmar
If you have a smart phone, and most people do these days, you realize just how much our lives are controlled by that electronic item we travel everywhere with. There are apps on our phones that allow us to find our car, find our keys, find our friends, or my favorite, find my phone. That is all…
How the Ford F-150 Became King of Cars
M. Berk Talay
In April, Ford announced that it will be phasing out nearly all of its passenger cars in the United States. If all goes according to plan, 90 percent of Ford’s portfolio in North America will be trucks, SUVs, and commercial vehicles. Its F-150—the most popular vehicle in America—is now poised to…
Rules for Straight Thinking for Successful Human Relations
Dick Wooden
Iran across the book, Successful Human Relations: Principles and practice in business, in the home, in government (Harpercollins, 1952) while browsing older books about relationship development from William J. Reilly, who also wrote The Law of Intelligent Action (Joanna Cotler Books, 1945). His…
Generosity: Serve It Forward
Chip Bell
The 1962 film, Lawrence of Arabia, won the Oscar for Best Picture at the 35th Academy Awards. Given the current conflicts in the Middle East, I recently watched the four-hour movie to learn more about the cultural history of the area. Thomas Edward Lawrence (played by Peter O’Toole) was a British…
Tales of a Kitchen Remodel Sourced in the United States
Ken Voytek
Without manufacturing, the room where you make dinner would be rather stark and barren. There’d be no pots, no pans, no stoves, no spatulas, no appliances—big or small. There’d be no way to prepare the meals that give you and your family sustenance. With no counter, there wouldn’t even be a place…
Seven ‘Cardinal Sins’ of Supply Chain Management
Doug Surrett
The importance of supply chain solutions relative to a company’s efforts to maintain and improve quality are almost impossible to underplay. When enacting quality improvement programs, any company would do well to examine its supply chain model and processes as a fundamental means of improving…
Who Cares for the Caregivers?
Bruce Hamilton
Last month I joined Eric Buhrens, CEO at Lean Enterprise Institute (LEI), to host a leadership team from Tel Aviv’s Sourasky Medical Center. They were on a study mission to many of Boston’s fine hospitals and were winding up their week with a visit to LEI. Early in the discussion, one of our guests…
Need for Speed
Taran March @ Quality Digest
Supply chains’ last-mile delivery has become the new Pony Express. Like that famous but short-lived courier service, the global supply chain is focused on completing the final segment between supplier and customer—which in reality is anywhere between six and nine miles, according to a recent study—…
Questioning Quotas
Christopher Martin
A couple months back I stopped at a local fast-food place for a quick kid’s meal (not for me) after picking up one of my little ones from school. Inside, we were greeted by an employee in an otherwise empty dining area, and no line. As we approached the counter, he asked how we were and if we were…
The World’s Greatest B2B Offer
Ruth P. Stevens
In business-to-business (B2B) direct marketing, I’m often asked about what kind of response rates to expect about the most productive media channels, the best lists, the best time to conduct a campaign, the most effective qualification questions. I always answer the same way, much to the…
Where Is Consumer Research Going Next?
Hilke Plassmann
The rise of neuromarketing has already begun to provide companies and researchers with greater insight into consumer behavior than consumers themselves are capable of giving. Neuromarketing tools such as facial-affective recognition, eye tracking, and fMRI technology can illuminate the…
Do Leaders Really Care About Their Employees?
Annette Franz
I had another column in the hopper, but when this article came across my desk, followed by a phone conversation with Bob Chapman, I knew I needed to write something different, something that is top of mind for me now—and often—as I work with my clients. The article? “Beyond Nice,” which you can…

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