Content by Knowledge at Wharton
Biased ExpectationsCan accounting tools lead to executive mistakes?
Wed, 03/05/2008 - 22:00
Accounting techniques such as budgeting, sales projections, and financial reporting are supposed to help prevent business failures by giving managers realistic plans to guide their actions and feedback on their progress. In other words, they’re… The Art of WooSelling your ideas one person at a time
Mon, 01/21/2008 - 22:00
Former Chrysler chairman Lee Iacocca once noted, “You can have brilliant ideas; but if you can’t get them across, your ideas won’t get you anywhere.” In their new book, The Art of Woo: Using Strategic Persuasion to Sell Your Ideas,Wharton legal…