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The Case for Customer Reactivation

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Motivated Employees Deliver Great Customer Experience

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What motivates your staff? Do you even know?
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A Time for Renewal

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The title to this column probably has you thinking about some life-changing transition or a big vacation to refresh, or maybe a new exercise regimen. If that is the case, I am sorry to disappoint you.

Two New Commandments of Customer Engagement

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Here are a couple of tips to lock in customer engagement.

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ACSI: Wireless Competition Boosts Customer Satisfaction While Pay TV Fades

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How does your provider stack up?
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Customer satisfaction with subscription television is down 1.5 percent to a score of 64 (on a 1–100 scale), tied with internet service providers for last place among 43 industries tracked by the American Customer Sati

Tides of Change at Ford Motor Co.

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Mark Fields, former CEO of Ford Motor Company and evangelist of its “Blueprint for Mobility”
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Data-Driven Medicine

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Low-Cost Carriers Lead Legacy Airlines for Passenger Satisfaction

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“Customer satisfaction has never appeared to be a goal for airlines” says Claes Fornell, ACSI Chairman and founder.

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The Journey Is the Destination

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At every customer-facing opportunity, it helps to put yourself in the other guy’s shoes.

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The 10 Commandments of Customer Experience

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How many of these CX commandments have you fallen short on?
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In May 2016, I spoke at CallidusCloud Connections (C3); if you’ve never been to this event, be sure to check it out this year.

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