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A Whopper Turnaround by Burger King

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Whether you love or hate his work, Andy Warhol eating a Whopper for 45 seconds during one of the most expensive ad slots in television this year was ast

Do Your Employees Believe in Your Company’s Core Values?

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Core values are the fundamental beliefs of an organization; they guide executives and employees in identifying which behaviors and actions are right and which are wrong.

Why Customer Experience Is a Marathon Full of Sprints

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According to CX Network’s latest “Annual Global State of CX Report,” showing return on investm

The Higher the Quality, the <em>Lower</em> the Cost

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Historically, conventional wisdom among business managers was that the higher the quality, the higher the cost. This perception still holds true today among a few business managers.

Big Data: Your Health vs. Your Privacy

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For centuries, medical procedures, prescriptions, and other medical interventions have been based largely on experience—what is known about a set of symptoms.

Ensuring Food Safety With Quality Management Software

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In 2013, thousands of consumers in the United Kingdom (UK) and Ireland bought, prepared—and ate—beef lasagna, hamburgers, and frozen dinners. What they didn’t know is what they were actually putting in their mouths.

Three Philosophers Set Up a Booth on a Street Corner

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The life choices that had led me to be sitting in a booth underneath a banner that read “Ask a Philosopher” at the entrance to the New York subway at 57th and 8th were perhaps random but inevitable.

I Studied Buttons for Seven Years

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All day every day, throughout the United States, people push buttons—on coffee makers, TV remote controls, and even social media posts they “like.” For more than seven years, I’ve been trying to

What Would Happen If Hospitals Openly Shared Their Prices?

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Imagine there was a store where there were no prices on items, and you never knew what you’d pay until you’d picked out your purchases and were leaving the shop. You might be skeptical that the store would have any incentive to offer reasonable prices.

Have You Digitized Your Journey Map?

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In the past, I’ve written about some of the myths of journey mapping. One of those myths is: Without a digital mapping platform, I can’t even begin to map.

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