The Recipe for Quality
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Would you market your business today the same way you were marketing it 30 years ago? Would you use the same technology? Would you lead your team the same way? I’m guessing most leaders would answer each question with a resounding “No.”
When asked a direct question, telling the truth is always a good option, so is giving a direct answer. That being said, sometimes a parable is worth a thousand words.
As a business leader, you spend a lot of your time figuring out how to win. With good reason: The most crucial job of every executive is to align efforts at every level of the organization to deliver wins for the week, for the quarter, and for the year.
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