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Turning VOC into a Strategic Weapon in an Economic Crisis by Reg Goeke

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Turning VOC into a Strategic Weapon in an Economic Crisis by Reg Goeke

We’re all painfully aware of the fact that our nation’s economy is in dire straits and that every business in the country is tightening its belt in order to survive. Business managers are exercising remarkable creativity…

McDonald's Former CMO Larry Light Talks About Brand Revitalization

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McDonald's Former CMO Larry Light Talks About Brand Revitalization

In 2002, analysts said McDonald's was "out of date," "too large to be turned around" and in "hamburger hell." But in 12 months McDonald's turned around the brand with one of the fastest brand turnarounds in business history.

What Will Really Drive Customers to Buy From Louis Vuitton Again by Sampson Lee

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What Will Really Drive Customers to Buy From Louis Vuitton Again by Sampson Lee

Product News: FixOptix Modular Fixture System for Optical Comparators

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(FixLogix LLC : Olivet, MI) -- FixLogix LLC has developed a new modular fixture system for optical comparators. The system utilizes a linear T-slot design that is versatile and economical.

Quick Change Artistry

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What can you do when your organization has a critical mission—e.g., to help more transplant patients live longer, healthier lives—and you know your processes desperately need improvement?

Laser Scanners Ensure Safety for a Tricky Excavation

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Moles are invading Seattle. Not the small, furry mammals often reviled for destroying lawns, but the specialized boring machines used to excavate tunnels in urban environments.

Event: DMIS 5.2 / I++DME Training Workshop

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(DMSC Inc.: Arlington, TX) -- The next DMIS Training Workshop is scheduled for the week of Aug. 9–12 and will include the new Dimensional Measuring Interface Standard (DMIS) 5.2 as well as the I++DME specification.

Report: Nation’s Manufacturing Sector to Bounce Back in 2011–2012

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(Ball State University: Muncie, IN) -- Manufacturing will recover to prerecession levels during the next two years in states with low tax rates, a diverse collection of manufacturing industries, and strong government services, says a report from Ball State University in Muncie, Indiana.

Book: Product Release Planning

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(CRC Press: Boca Raton, FL) -- Business success hinges on successfully creating products with the right features. You must correctly analyze the needs of the customer and match these needs with your resources to not only produce a product and but also deliver it in a timely manner.

Event: 2010 International Mechanical Engineering Congress and Expo

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(ASME: New York) -- The 2010 ASME International Mechanical Engineering Congress and Exposition (IMECE), including 20 discussion tracks on topics ranging from energy to biotechnology, will be held Nov. 12-18, at the Vancouver Convention and Exhibition Center in British Columbia, Canada.  

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