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The Customer Is Always Right. Right?
Harry Hertz
The saying is nothing new: The customer is always right. Customers come first. We’ve heard these adages for a long time. And we’ve questioned them for almost as long. Those of you who know me know that I’ve certainly been doing that for a long time! Two recent experiences brought this topic back…
Protect Against Food Recalls With the Right Conveyor System
Del Williams
With the threat of contamination from harmful pathogens such as salmonella, listeria, and e. coli a continual concern, food processors are seeking to protect not only the public but also their companies’ bottom lines from the massive costs, reputational damage, and greater regulatory scrutiny…
Should Companies Allow Returns of Customized Goods?
Anton Ovchinnikov
In the age of mass production, the demand for customization is increasing. Customers prefer products catered to their individual needs and preferences over standard items—albeit at a cost. Fortunately, recent advances in information technology, logistics, and advanced manufacturing processes such…
EU Regulation Is Driving Medical Device Manufacturers From EU Market
Dirk Dusharme
In 2010 a medical device scandal in France set the stage for a new European Union medical device regulation that, according to most experts in the medical device community, may cause more damage than the problem it was intended to address. An unreasonable deadline, lack of notified bodies to…
Three Reasons You Get Suck(er)ed Into Black Friday and Cyber Monday Sales
Gleb Tsipursky
Imagine you put on an old coat you haven’t worn in a while, and to your surprise you find a crumpled $20 bill in your pocket. How good does it feel? Do you go up half of a notch on a 1–10 mood scale—or maybe a full notch? Let’s imagine a different scenario. Your grandmother calls to say she hopes…
Sustainability and the Supply Chain: Making the Connection
Henrik Hulgaard
The phrase “supply chain” became part of the everyday vernacular during the pandemic, as supply chain issues seemed to affect everyone's life—from toilet paper to automotive components. Supply chain problems are well known to cause disruptions with product delivery, particularly in the complicated…
Three Ways to Avoid the Epidemic of Quiet Quitting
Laurie Guest
Everyone’s heard of it by now: “Quiet quitting” is the freshly coined phrase to describe the age-old behavior of not quite leaving one’s job entirely but rather opting to no longer go above and beyond. It’s service fatigue to the extreme, risking not just customer satisfaction but also staff…
How to Build a Loyal Customer Base in 2023
Adriana Lynch
The decade of the 2020s has given businesses—and the consumers who count on them—quite a ride. Neither tea leaves nor the best efforts of analysts could have predicted the impact that the one-two punch of a pandemic and roller-coaster economy would have on both markets and marketplaces. Consumers…
The Research on Reducing Health Worker Burnout
Alex Waddell, Diki Tsering, Peter Bragge, Paul Kellner
Emergency medical workers, already at increased risk for burnout compared to other professions, continue to be challenged by the fallout of Covid-19. Stretched to the breaking point by increased workloads, highly contagious and acutely ill patients, and limited resources, workers’ risk factors for…
Speed Kills: Why Some Multinationals Fail to Pay Attention to Quality
Quy Huy
In September 2022, Boeing agreed to pay $200 million for charges that it misled investors about two crashes of its 737 Max aircraft that killed 346 people. The penalty imposed by the U.S. Securities and Exchange Commission is small change compared to the $2.5 billion shelled out by the plane maker…
Manufacturers, Forget CX. It’s Time to Focus on EX.
Matt Fieldman
Customer experience, or “CX,” is all the rage in marketing circles nationally. Customer experience refers to how a customer experiences your company at every point of their buying journey—from marketing to sales to customer service, and everywhere in between. It can be tangible actions, such as…
Use a Scorecard to Evaluate People More Fairly
Dave Gilson
Like most of us, lawyers think they can be impartial when they rate other people’s work. “They say, ‘Who writes a brief doesn’t matter. A brief is a brief; it stands on its own merit,’” explains Lori Nishiura Mackenzie, the lead strategist for diversity, equity, and inclusion at Stanford Graduate…
Handing the Surgeon’s Scalpel to a Robot
James Gaines, Knowable Magazine
In 2004, the United States’ Defense Advanced Research Projects Agency (DARPA) dangled a $1 million prize for any group that could design an autonomous car that could drive itself through 142 miles of rough terrain from Barstow, California, to Primm, Nevada. Thirteen years later, the U.S. Department…
Fulfillment Folly
Tom Taormina
We live in a rural area, and many of our nonconsumables are purchased online. We’re deceivingly spoiled living near an Amazon fulfillment center because we can order an item on Saturday, and it arrives on Sunday. To me, this is a masterful logistical feat of filling an order, getting it into the…
Embracing Corporate Social Responsibility From the Ground Up
Kevin Kanimyar
Amidst the rise of conscious consumerism, corporate social responsibility (CSR) programs are fast becoming an essential part of any business. With about $20 billion spent every year by Fortune 500 companies alone, businesses around the world are working to integrate CSR programs into their business…
Three Tips For Incorporating Risk Management During Medical Device Product Development
Jon Speer
Medical device product development and risk management are often treated as entirely separate processes. Sure, there is usually acknowledgement and understanding that these two processes are related. But it is important to realize that product development and risk management share more than that.…
Migrating Your QMS From Paper to AI
Dirk Dusharme
Every company wants to succeed, but not all can say they meet the current requirements to do that. More than a focus on capital, business plans, or staff, a successful business in 2022 must operate digitally. Yet for the 45 percent of small and medium-sized businesses (SMBs) that still rely on…
Study Points to Ways to Cut US Healthcare Billing Costs
Laurie Flynn
AStanford Medicine-led study has found that borrowing certain billing- and insurance-related procedures from other countries could lead to policies that drastically lower healthcare costs in the U.S. The new study, published in the August edition of Health Affairs, compares costs of healthcare…
Combining Digitalization and Service Excellence Is a Win-Win
Matthias Gouthier
The ISO Foresight Trend Report highlights global trends across multiple industries that will shape strategic decision making for a better future. Drawing upon these insights, ISO reflects on some of the potential areas for standardization work. In a series of feature articles, we unpack some of the…
Using Machine Learning to Identify Undiagnosable Cancers
Bendta Schroeder
The first step in choosing the appropriate treatment for a cancer patient is to identify their specific type of cancer, including determining the primary site: the organ or part of the body where the cancer begins. In rare cases, the cancer’s origin can’t be determined, even with extensive testing…
Top Five Tips for Managing Workplace Hazards
Dwayne Duncum
The workplace has changed forever, having gone through a revolution similar to the Industrial Revolution. Our workplaces are diverse, complex, and frequently changing. If we take any lesson from the Covid pandemic, it’s that the way we work, where we work, and how we work have fundamentally shifted…
Focus on the Customer and Employee Experience to Transform Your Business
Jason Bradshaw
As a busy leader or business owner, you’re faced with a seemingly endless to-do list to keep your business operating, as well as an ever-increasing list of ideas about how to improve it. However, I suggest you throw out those hundred-plus to-do items and ideas and instead focus on the experience…
Why Class 1 Medical Device Companies Need Design Control
Etienne Nichols
I know what you’re thinking. You’ve got a medical device prototype that the FDA has categorized as Class I. You’re ready to push forward to manufacturing or marketing the device, since there are no formal requirements for design controls. “So why would I waste time on design controls?” The fact is…
What Are the Markers of Excellent Customer Service in 2022?
Mona Rhodes
Standards of customer service rose in 2022, and your business needs to keep up if you want to be successful in the digital age. Each customer interaction is crucial, especially since PWC revealed that 32 percent of customers will stop doing business with a brand when they experience poor service.…
Effective Strategies to Gain Constructive Feedback
Gleb Tsipursky
Organizations need to incorporate constructive feedback from stakeholders to survive disruptions amid today’s turbulent economy. Securing constructive feedback is critical in helping you find which decisions are working and which ones aren’t. Yet, many organizations fail to engage effectively with…

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