Why Companies Believe Their Customer Service Is Great, But 99% of Customers Disagree
Sometimes the answer is right in front of your face—but you have to look in the right place to find it. Photo by Ante Hamersmit on Unsplash
I find that most CEOs and top management believe their organization delivers awesome customer service. But if you asked all 330 million people in the U.S. to identify five customer service leaders, most would not be able to come up with them.