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Should Manufacturers Use Video in Their Marketing Mix?

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As a consumer, it’s nearly impossible to get away from videos, advertising or otherwise.

Recognizing Innovation Right in Front of You

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Establishing the conditions that encourage innovation is the best way for your company to develop an environment that lets you produce offerings with new and novel value—innovations in the eyes of your users.

‘It’s Hard to Learn if You Already Know’

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During a TED talk, Amy Edmondson, the Novartis Professor of Leadership and Management at Harvard Business School, talks about “How to turn a group of strang

Are We Mechanizing Customer Delight?

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Standing in the gate area of Delta Airlines at the Dallas/Fort Worth (DFW) International Airport, I was watching the monitor to learn if my name appeared on the “upgrade to first class” list.

Six Reasons Why CEOs Fail

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Transformational leaders are the exception, not the rule.

SIPOC Management: You’re in Charge. Now What?

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Congratulations: You’re new to your organization, and the obligatory “meet and greets” are complete.

How Leaders Can Foster a Growth Mindset

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Stanford University professor Carol Dweck and colleagues have spent decades studying the distinct ways in which individuals view intelligence and learning, most recently expanding this research to how students view

Finding Success With 6S

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Implementing 6S, the lean strategy for reducing waste and optimizing efficiency in a manufacturing environment, is more than just creating work protocols that people must follow.

In All Your Note-Taking, How Much Do You Remember?

  • Read more about In All Your Note-Taking, How Much Do You Remember?
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Does this sound familiar? The keynote speaker is talking a mile a minute as you scramble to take notes on her every word. Your hand cramps, and then it’s over. Speaker bows to a standing ovation while you sit perturbed, knowing you missed some things.

You’ve Been Phished!

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Credit: NIST
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Organizations worldwide stand to lose an estimated $9 billion in 2018 to employees clicking on phishing emails.

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