If you’re like most business owners, you probably assume your client relationships are pretty good. After all, you have enough clients to still be in business. But it’s possible you’re merely surviving instead of thriving because you’ve only scratched the surface of what it means to truly put the customer first.

I suggest you conduct a “spring cleaning” to identify and purge any bad habits that may be interfering with this crucial area of your business. Most business owners are so concerned with paying the bills that we instinctively put ourselves first. It’s a behavior fueled by fear. But when you really put the customer first, and your own needs second, a whole lot of other things naturally fall into place. Decisions will become easier, your business will flourish, and your relationships will be based on true transparency.

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