Three Reasons You Get Suck(er)ed Into Black Friday and Cyber Monday Sales
"Black Friday" Credit: Adafruit Industries
Imagine you put on an old coat you haven’t worn in a while, and to your surprise you find a crumpled $20 bill in your pocket. How good does it feel? Do you go up half of a notch on a 1–10 mood scale—or maybe a full notch?