To let businesses and government agencies “better manage their customer data by matching and consolidating information from across the enterprise into a single, comprehensive system of records,” Pitney Bowes has introduced its Customer Data Quality Platform.

“By extending the functionality of customer relationship management (CRM), enterprise resource planning (ERP) and customer data integration (CDI) applications and initiatives,” says Chris Baker, president of Pitney Bowes Group 1 Software, “customers can establish the foundation for important business decisions.”

The CDQ platform has the understanding to resolve semantic and syntactic inconsistencies and ambiguities, and allows analysts to create custom business rules as new composite services that can be published and extended.

For more information, visit http://pb.mediaroom.com/index.php?s=press_releases&item=321.

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