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Five Winners Selected in Toyota’s ‘Ideas for Good’ Initiative

Ideas will be brought to life at prototyping session in June

Toyota Motor Sales
Wed, 05/11/2011 - 11:05
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(Toyota Motor Sales: Torrance, CA) -- Toyota Motor Sales (TMS) U.S.A. Inc. has announced the five winners in its Ideas for Good initiative, a unique program that invited consumers to share their ideas on how to repurpose Toyota technologies beyond their automotive applications. The winning ideas, as determined by popular vote, will be brought to life with the help of Toyota, Carnegie Mellon University, and Deeplocal experts during a rapid prototyping session in June.

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An extension of Toyota’s commitment toward continuous improvement, the Ideas for Good initiative asked people to imagine new possibilities for five distinct Toyota technologies: Total HUman Model for Safety (T.H.U.M.S.), Solar-Powered Ventilation System, Hybrid Synergy Drive (HSD), Advanced Parking Guidance System, and the Touch Tracer Display. The submission period ran from Nov. 8, 2010, through Feb. 28, 2011.

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