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How to Boost Creativity and Innovation in Remote Work

Belief that innovation is geographically bound to office spaces is challenged by empirical evidence

Gleb Tsipursky
Thu, 02/22/2024 - 12:03
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Have you seen the headlines about the new study in Nature that “conclusively proves” remote work harms innovation and creativity? That study matches previous anecdotes by leaders like Sallie Krawcheck, CEO of Ellevest, when she claimed remote work made her employees more productive but less innovative, or Sam Altman, the two-time CEO of Open AI, who said that remote work undermined creativity for startups.

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The narrative that traditional, in-person work environments are the sole breeding grounds for innovation and collaborative breakthroughs has dominated the discourse. In reality, this narrative is not only outdated but fundamentally flawed in the context of our modern, technologically driven world.

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