The Mystery, Magic, and Myth of Quality Cost
Publisher's note: It is with great sadness that I must report that David Crosby passed away on Monday, November 15.
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Publisher's note: It is with great sadness that I must report that David Crosby passed away on Monday, November 15.
Publisher's note: It is with great sadness that I must report that David Crosby passed away on Monday, November 15.
Buying a car used to be a relatively easy process. But now that the government and various consumer protection organizations have become involved in the transaction, it has become mind-numbing.
Telephone communication is thought of as the greatest technological advancement of the 20th century. It can certainly be credited with nearly every facet of progress that commerce has ever enjoyed. What’s not to like?
Jeffrey G. Stark is president of Sensor Products Inc.
(ALG Inc: Santa Barbara, CA) -- Perception is a powerful force in consumer-buying behavior. Consumers often base beliefs about quality on the emotional connection they have made with a brand, regardless of the actual quality associated with its products.
Just imagine for a moment that you are a major league baseball player in 1990. If you wish, you can even choose your name and position. Perhaps you would like to be a pitcher, let’s say, Dodger Lemens, or a hitter, perhaps Marcus McWired or Al Roidriguez.
Ken Appel is the manager of regulated industries for Veriteq.
The boys slumped against the wall of the dugout; you could read the despair on their faces. “What’s the point?” mumbled the right fielder.
(SME: Dearborn, MI) -- Kermit the Frog once declared, “It’s not easy being green.” But SME and Purdue TAP are making it easier for manufacturing professionals to become green workers—one of the fastest growing segments of the U.S. work force.
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