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Justify Your Existence

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Is U.S. Entrepreneurship Dead or Alive?

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How to Talk to Your Kids About... Quality Engineering

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Nothing tops the feeling of knowing you may have brought an engineer into this world.
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I really can’t make this stuff up.

Seek First to Understand

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A Funny Thing Happened on the Way to Quality Improvement

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Do Your Customers Talk About Your Products or Your Ads?

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On the eve (sort of) of the biggest day of the year for the advertising industry (for commercials, anyway... love those Super Bowl commercials), I’d like to share some thoughts about the common disconnect between advertising and the customer experience.

Hello, Goodbye, and Mining for Green Gold

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Yes
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Lessons in Business From the California Gold Rush

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Create Value for Others, and Opportunities for Success Will Flow

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Pitch Interval for Same-Pitch Products

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Pitch interval (Ip) can be thought of in two ways: as a unit of time representing the (usually) smallest common pitch shared among a range of products, services, or transactions that are being produced, conveyed, performed, or executed by a given

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