The American Productivity & Quality Center and Fusion Productions recently announced a collaboration to strengthen organizations’ virtual communities and communities of practice (CoPs).

Through the joint offering, organizations and associations can enrich the value they provide their community members by using best practices and guidance from APQC, combined with Fusion’s community software. Specifically, participants will learn how to:

• Build a business case for a CoP.
• Design how a community should be managed.
• Train leaders and employees on how to run CoPs successfully.
• Develop metrics for measuring the return on investment.
• Deploy the market’s most popular and easy to use community software.

“Many groups have launched virtual communities that have fallen short because the groups have not appropriately addressed the people and prospects aspects,” says Wesley Vestal, APQC senior knowledge management consultant. “By working with Fusion, APQC can help communities to develop a community strategy and sustain communities by using best practices to enhance the community member experience.”

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