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Judging Kansas City

Good marketing is still hard and not common

Larry Goldman
Thu, 04/03/2014 - 16:16
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Let me start off by saying that I’m not one to judge... unless someone actually asks me to.

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And so it was last month, when I was contacted by the Kansas City Business Marketing Association (KS BMA) to help judge entries in the 2014 BMA Fountain Awards. When Marketing Duty calls, we have no choice but to say, “Of course I will!”

This was a particularly easy decision because only last year, I’d had a rewarding stint as a judge for three categories of the national BMA B2 Awards. I anticipated an equally exciting opportunity at the Fountain Awards.

Note to self: Before continuing, I must thank Lori for supporting my involvement, despite the short notice, and Marilee, the executive director of the Colorado BMA, for recommending me. Thank you both!

 …

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