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Communicating and Sharing in the Brave New Business World

Reaching to the core of everyone’s ‘why’

Ryan E. Day
Tue, 07/10/2012 - 15:55
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I wasn’t trying to eavesdrop, but at 36,000 feet inside a Boeing 747, things are pretty cozy, and the guy across the aisle from me wasn’t exactly shy. He was having what sounded like a not so pleasant conversation with a client. It seems he began a transaction based on some assumptions that may not have been accurate. Conversations like his are all too common. He was talking at his client, not with him. It’s the difference between talking and communicating. In fact, it highlights what he doesn’t understand: The new communicating is not just understanding, but sharing.

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