(Productivity Press: New York) -- Critical Success Factors Simplified: Implementing the Powerful Drivers of Dramatic Business Improvement, by Marvin T. Howell (Productivity Press, 2009) simplifies the identification, measurement, and use of critical success factors (CSFs) to successfully implement strategies, manage projects, and improve processes. It provides effective measurement techniques for tracking progress, highlighting problem areas, and facilitating improvements.

The first part covers the background of CSFs, and Rockart’s CSF Method in particular, along with two powerful techniques for identifying external CSFs, and a simple process to generate internal CSFs. The second part addresses specific applications of CSFs, from strategic planning to individual pursuits.

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