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Generation Z to the Rescue as Manufacturing Faces a ‘Silver Tsunami’

Survey reveals Generation Z’s interest in manufacturing, but the industry needs to fight for their attention and participation

Leading2Lean
Wed, 08/07/2019 - 12:03
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It’s no news that U.S. manufacturing has a workforce problem. However, a new survey conducted by Leading2Lean (L2L) offers some unexpected hope. The survey reveals that a new generation of workers could spur industrywide innovation.

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The 2019 L2L Manufacturing Index, an annual measurement of the American public’s perceptions of U.S. manufacturing, found that adults in Generation Z (those aged 18–22) are 19 percent more likely to have had a counselor, teacher, or mentor suggest they look into manufacturing as a viable career option when compared to the general population. One-third (32 percent) of Generation Z has had manufacturing suggested to them as a career option, as compared to only 18 percent of Millennials and 13 percent of the general population.

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