‘Every organization has countless opportunities for improvement, but only a few points—what we call constraints or bottlenecks—govern the pace and performance of the entire system,” says Rami Goldratt, who gave the closing keynote presentation at the Baldrige Performance Excellence Program’s 36th Quest for Excellence Conference. “When we identify these points and enable smooth flow through them,” he says, “we not only accelerate throughput but also unlock significant gains in quality, innovation, and competitive advantage.”

Goldratt helps organizations achieve such gains through implementations of the Theory of Constraints (TOC)—the body of knowledge that his father, Eliyahu Goldratt, developed and introduced in his book The Goal (North River Press, third edition, 2012). Rami then developed applications of TOC for sales and marketing.

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