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American National Standards Institute ANSI


Standards Community Challenges U.S. Companies to Participate

‘Standards Boost Business’ initiative encourages corporations’ involvement in regulations that affect them

Published: Monday, August 1, 2011 - 11:53

(ANSI: New York) -- More than 80 percent of global commodity trade is affected by standards and conformance, which translates to more than 13 trillion business dollars each year. Numbers like these clearly demonstrate the powerful advantage that companies gain in the global market by exerting their influence and actively participating in standardization.

To raise awareness of the strategic and economic value of standards to U.S. business, the American National Standards Institute (ANSI) and 25 partners across the standardization community have launched Standards Boost Business (SBB), an outreach initiative to help corporate America harness the power of standards and conformance to boost business performance and gain an edge over the global competition.

“Those who understand how to effectively influence and address standardization and compliance issues have the greatest success in the global marketplace,” says S. Joe Bhatia, president and CEO of ANSI.

“An executive has a critical choice to make in today’s economy: Position your organization to take a seat at the table and be part of the standards-setting process, or to let your competitors dictate the way you will be doing business,” he adds.

The Standards Boost Business campaign is a call to action for corporate America to invest resources in the standardization system and gain its rewards. The campaign seeks to raise understanding among C-suite executives and other corporate leaders of how the U.S. voluntary standards system drives business growth, spurs innovation, and advances U.S. competitiveness. Active participation in standards development enables a company to exert influence on technical content and align its products and services with changing market demand, provides early access to information on emerging issues, and helps reduce redundancy, minimize errors, and shorten time to market.

Through real-world case studies and other resources, the SBB website showcases how companies and organizations have streamlined processes, reduced costs, won market access, and boosted their bottom line by participating in standards-development activities and implementing standards and conformance tools.

“Standards and conformance are critical business tools that should be managed alongside your organization’s quality, safety, intellectual property, and environmental policies,” says Bhatia. “The SBB case studies give proof: When companies harness standardization, they increase their bottom lines and gain that ever-important competitive edge.”

Sponsoring partners of the Standards Boost Business campaign include:
• American Society of Heating, Refrigerating and Air-Conditioning Engineers Inc. (ASHRAE)
• American Society of Mechanical Engineers (ASME)
• ASIS International (Original known in 1955 as the American Society for Industrial Security)
• Association for the Advancement of Medical Instrumentation (AAMI)
• ASTM International (Originally known in 1898 as American Society for Testing and Materials)
• The Boeing Co.
• Consumer Electronics Association (CEA)
• Institute of Electrical and Electronics Engineers (IEEE) Standards Association
• International Association of Plumbing and Mechanical Officials (IAPMO)
• International Code Council (ICC)
• National Electrical Manufacturers Association (NEMA)
• Connector Manufacturing Co.
• Eaton Electrical Inc.
• Emerson Industrial Automation
• Hubbell Electrical Systems
• National Fire Protection Association (NFPA)
• NSF International
• SAE International (Originally known in 1905 as the Society of Automobile Engineers and in 1916 as the Society of Automotive Engineers)
• Safety Equipment Institute (SEI)
• Schneider Electric
• SES—The Society for Standards Professionals
• Security Industry Association (SIA)
• Telecommunications Industry Association (TIA)
• Thomas & Betts Corp.
• U.S. Pharmacopeial Convention
• UL (Underwriters Laboratories)

For more information, visit www.standardsboostbusiness.org.


About The Author

American National Standards Institute ANSI’s picture

American National Standards Institute ANSI

The American National Standards Institute (ANSI) coordinates the U.S. voluntary standardization and conformity assessment system, serving the diverse interests of more than 270,000 companies and organizations and 30 million professionals worldwide. ANSI is the official U.S. representative to the International Organization for Standardization (ISO) and, via the U.S. National Committee, the International Electrotechnical Commission (IEC).