Book: Resilience--Adapt and Plan for the New Abnormal of the Covid-19 Coronavirus Pandemic

How to develop an effective strategic plan and make the best major decisions in the context of uncertainty and ambiguity

Published: Monday, June 1, 2020 - 12:00

(Disaster Avoidance Experts: Columbus, OH) --The quality of our response to COVID-19 is fundamentally broken – and that doesn’t apply only to governments, but also to businesses, nonprofits, and individuals and their households. Where and why did we go wrong and how can we improve, especially as quality professionals?

“Our brains are terrible at dealing effectively with large-scale disasters that take the form of slow-moving train-wrecks,” according to Dr. Gleb Tsipursky, an internationally-recognized thought leader known as the Disaster Avoidance Expert. “But we can learn to adapt and plan better,” he says. Tsipursky’s newly released book Resilience: Adapt and Plan for the New Abnormal of the COVID-19 Coronavirus Pandemic offers a step-by-step practical guide to help us do just that.

According to Tsipursky, “The COVID-19 pandemic has fundamentally disrupted our lives. We will never go back to the world of January 2020. To survive and thrive in this new abnormal, you have to make a radical departure from your previous course. You need to focus on adapting to and planning for a future shaped by the impact and repercussions of the pandemic. When historians look back to our time, they will rate the winners by how quickly they pivoted, and the losers by how long they dawdled.”

A neuroscientist and behavioral economist, Tsipursky predicted early in the pandemic the kind of disastrous responses that have been made, and prescribed ways that we can do better. As a result of such accurate predictions and specific guidance, Changemakers Books (an imprint of John Hunt Publishing) invited him to write a book on this topic, as part of the Resilience Series: a set of quickly-written, commercially-published books on showing resilience in the face of the pandemic.

Adapt and Plan starts by using cutting-edge research in cognitive neuroscience and behavioral economics on dangerous judgment errors (cognitive biases) to explain why we respond so poorly to slow-moving, high-impact, and long-term disruptions. Next, the book shares research-based strategies for how organizations and individuals can adapt effectively to the new abnormal of the COVID-19 pandemic and similar disasters. Finally, it shows how to develop an effective strategic plan and make the best major decisions in the context of the uncertainty and ambiguity brought about by COVID-19 and other slow-moving large-scale catastrophes. The book combines research-based strategies with real-life stories from the author’s business and nonprofit clients as they adapt to the pandemic.

About The Author

Disaster Avoidance Experts

Disaster Avoidance Experts empowers leaders and organizations to avoid business disasters. We dramatically improve the bottom line of our clients by helping them address potential threats, seize unexpected opportunities, and resolve persistent personnel problems.

Our competitive advantage is a proprietary methodology based on cutting-edge behavioral economics research combined with over 35 years of combined consulting and coaching experience by our principals. Our clients range from mid-size businesses and nonprofits to Fortune 500 companies.