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Quality Improvement vs. Instant Pudding

Why do we have to ‘sell’ quality improvement initiatives?

John Hunter
Mon, 07/22/2019 - 12:03
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I am amazed how difficult it is to convince organizations to adopt quality improvement practices. I look at organizations that I interact with and easily see systemic failures due to faults that can be corrected by adopting management improvement strategies that are decades old. Yet executives resist improving. The desire to retain the comforting embrace of existing practices is amazingly strong.

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What usually sells to executives are ideas that require little change in thinking or practice but promise to eliminate current problems. What W. Edwards Deming called “instant pudding” solutions sell well. They are what executives have historically “bought,” and they don’t work. I can’t actually understand how people continue to be sold such magic solutions, but they do.

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Submitted by Sergey Grigoryev on Mon, 07/29/2019 - 04:55

We call this phenomenon "Obvious things easily sell."

We face the same in Russia

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