{domain:"www.qualitydigest.com",server:"169.47.211.87"} Skip to main content

User account menu
Main navigation
  • Topics
    • Customer Care
    • FDA Compliance
    • Healthcare
    • Innovation
    • Lean
    • Management
    • Metrology
    • Operations
    • Risk Management
    • Six Sigma
    • Standards
    • Statistics
    • Supply Chain
    • Sustainability
    • Training
  • Videos/Webinars
    • All videos
    • Product Demos
    • Webinars
  • Advertise
    • Advertise
    • Submit B2B Press Release
    • Write for us
  • Metrology Hub
  • Training
  • Subscribe
  • Log in
Mobile Menu
  • Home
  • Topics
    • 3D Metrology-CMSC
    • Customer Care
    • FDA Compliance
    • Healthcare
    • Innovation
    • Lean
    • Management
    • Metrology
    • Operations
    • Risk Management
    • Six Sigma
    • Standards
    • Statistics
    • Supply Chain
    • Sustainability
    • Training
  • Login / Subscribe
  • More...
    • All Features
    • All News
    • All Videos
    • Contact
    • Training

Defining Your Data

Six terms to avoid confusion

Sky Cassidy
Mon, 01/04/2021 - 12:02
  • Comment
  • RSS

Social Sharing block

  • Print
Body

Whether you subscribe to the scientific definition of data (information on which operations are performed by a computer and transmitted in the form of electrical signals) or the philosophical definition (that which is known and used as the basis of reasoning or calculation), I think most people use the word “data” incorrectly.

ADVERTISEMENT

If you’re a data scientist, or you become upset that this will be the only time I use the singular form “datum,” this article will probably disgust you, and I apologize. On the other hand, if you’re in marketing, sales, or just about any other department, then I hope this will help clarify the overused but super-useful word “data.”

One of the roots of the problem with the word is when it’s used as a generic noun. It’s overused and causes confusion. Confusion is the enemy, particularly in sales and marketing. Granted, data is a useful word because it’s short. When used among a group of people who work with the same type of data, the term works as a reference for what everyone knows you’re talking about.

 …

Want to continue?
Log in or create a FREE account.
Enter your username or email address
Enter the password that accompanies your username.
By logging in you agree to receive communication from Quality Digest. Privacy Policy.
Create a FREE account
Forgot My Password

Add new comment

Image CAPTCHA
Enter the characters shown in the image.
Please login to comment.
      

© 2025 Quality Digest. Copyright on content held by Quality Digest or by individual authors. Contact Quality Digest for reprint information.
“Quality Digest" is a trademark owned by Quality Circle Institute Inc.

footer
  • Home
  • Print QD: 1995-2008
  • Print QD: 2008-2009
  • Videos
  • Privacy Policy
  • Write for us
footer second menu
  • Subscribe to Quality Digest
  • About Us
  • Contact Us