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Arecent client satisfaction survey conducted by our company, the British Assessment Bureau (BAB), a UK-based certification body, highlighted the benefits of achieving certification to ISO 9001. Here is a summary of the results.
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As our client base has increased over the years, we have moved the management of our annual client satisfaction survey to Lake Market Research, an organization that assists in the design and ultimate administration of the survey. This has allowed us to considerably increase our sample size, reduce any bias associated with an in-house survey, and encourage honest responses via respondent anonymity.
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