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Advertising Rate Card No. 9

Rates effective January 1, 1997

Black & White

Ad Size

 

1X

 

3X

 

6X

 

9X

 

12X

 

18X

 

24X

 

Full Page

$2,695

$2,560

$2,426

$2,291

$2,156

$2,021

$1,887

2/3 Page

$2,020

$1,919

$1,818

$1,717

$1,616

$1,515

$1,414

1/2 Island

$1,750

$1,663

$1,575

$1,488

$1,400

$1,313

$1,225

1/2 Vertical

$1,725

$1,639

$1,553

$1,466

$1,380

$1,294

$1,208

1/2 Horiz.

$1,615

$1,534

$1,454

$1,373

$1,292

$1,211

$1,131

1/3 Page

$1,075

$1,021

$968

$914

$860

$806

$753

1/4 Page

$900

$855

$810

$765

$720

$675

$630

1/6 Page

$600

$570

$540

$510

$480

$450

$420

Two Color

Ad Size

 

1X

 

3X

 

6X

 

9X

 

12X

 

18X

 

24X

 

Full Page

$3,210

$3,075

$2,941

$2,806

$2,671

$2,536

$2,402

2/3 Page

$2,535

$2,434

$2,333

$2,232

$2,131

$2,030

$1,929

1/2 Island

$2,265

$2,178

$2,090

$2,003

$1,915

$1,828

$1,740

1/2 Vertical

$2,240

$2,154

$2,068

$1,981

$1,895

$1,809

$1,723

1/2 Horiz.

$2,130

$2,049

$1,969

$1,888

$1,807

$1,726

$1,646

1/3 Page

$1,590

$1,536

$1,483

$1,429

$1,375

$1,321

$1,268

1/4 Page

$1,415

$1,370

$1,325

$1,280

$1,235

$1,190

$1,145

1/6 Page

$1,115

$1,085

$1,055

$1,025

$995

$965

$935

Four Color

Ad Size

 

1X

 

3X

 

6X

 

9X

 

12X

 

18X

 

24X

 

Full Page

$3,445

$3,310

$3,176

$3,041

$2,906

$2,771

$2,637

2/3 Page

$2,770

$2,669

$2,568

$2,467

$2,366

$2,265

$2,164

1/2 Island

$2,500

$2,413

$2,325

$2,238

$2,150

$2,063

$1,975

1/2 Vertical

$2,475

$2,389

$2,303

$2,216

$2,130

$2,044

$1,958

1/2 Horiz.

$2,365

$2,284

$2,204

$2,123

$2,042

$1,961

$1,881

1/3 Page

$1,825

$1,771

$1,718

$1,664

$1,610

$1,556

$1,503

1/4 Page

$1,650

$1,605

$1,560

$1,515

$1,470

$1,425

$1,380

1/6 Page

$1,350

$1,320

$1,290

$1,260

$1,230

$1,200

$1,170

Page One

$4,125

$3,919

$3,713

$3,506

$3,300

N/A

N/A

Cover 2

N/A

N/A

N/A

N/A

$3,420

N/A

N/A

Cover 3

N/A

N/A

N/A

N/A

$3,150

N/A

N/A

Cover 4

N/A

N/A

N/A

N/A

$3,528

N/A

N/A

Size Specifications

Dimensions

Width x Depth (in inches)

Full Page

7 x 10

Full Page w/bleed

8 1/4 x 11

2-Page Spread

15 x 10

2/3 Vertical

4 5/8 x 10

2/3 Horizontal

7 x 6 5/8

1/2 Island

4 5/8 x 7 7/8

1/2 Vertical

3 3/8 x 10

1/2 Horizontal

7 x 5

1/3 Vertical

2 3/16 x 10

1/3 Horizontal

7 x 3 3/16

1/3 Square

4 5/8 x 4 5/8

1/4 Page

3 3/8 x 4 7/8

1/6 Vertical

2 3/16 x 4 7/8

1/6 Horizontal

4 5/8 x 2 3/8

 

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Copyright 1997 QCI International. All rights reserved. Quality Digest can be reached by phone at (916) 893-4095

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