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PRINT AD SPECIFICATIONS

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Mechanical Specs

Click here to download our mechanical specs.

Premium Positions

Premium positions are noncancellable and must be contracted for a full calendar year. All advertisements contracted for premium positions (inside front cover, page one, inside back cover and outside back cover) must be four-color.

Preferred Position

No special positions will be guaranteed unless the position premium has been provided for in the contract. When available, a 15-percent premium based on the gross ad rate will be charged. Special position ads are noncancellable. Minimum size: 1/3-page.

Insert Rates

* Furnished Inserts. Each insertion counts as one insertion toward the earned rate and will be billed as one page, at the black-and-white earned rate. Inserts jog to the bottom of the page. Please contact your advertising sales representative for specifications and special pricing.

* Unfurnished Inserts. Each insertion counts as one insertion toward the earned rate and will be billed as one page, at the black-and-white earned rate plus printing cost. Please contact your advertising sales representative for specifications and printing prices.

Agency Commission

A 15-percent discount on gross billing is allowed to recognized agencies on space, color and position. Printing of insert cards, binding charges and supplemental ads are noncommissionable.

Film Requirements

Color Ads--Please provide same-size color-separated negatives, 133 line screen, right reading, emulsion side down. Color proofs are required, such as a Cromalin, Matchprint or Fuji Color Art. Color keys and tear sheets are not acceptable as color guidance. Film will be kept on file for 12 months. A color proof will be made and charged to the advertiser if one is not provided. For four-color and two-color, advertisers must provide process color-separated film.

Black-and-White Ads --negatives (see previous paragraph for specifications) or camera-ready artwork, ready for single-camera shot--no extra charge. Advertisers not providing plate-ready negatives or camera-ready art will be billed at appropriate production charges (see below).

Quality Digest will not accept responsibility for reproduction quality unless camera-ready art or negatives have been generated from a high-resolution output device with a resolution of 1200 DPI or more.

Electronically Submitted Ads

Quality Digest does accept electronically submitted ads provided that they meet our production specifications (see Electronic File instructions). Please refer to the Electronic Image Submission form, which your advertising account executive will send you with the insertion order. Ads submitted electronically must arrive by the materials closing date.

Production Charges

$75 per hour to create an ad for you or set type for a change in an ad, plus material costs (e.g., film output), with a $75 minimum charge. Production charges are not agency-commissionable.

Bleeds

Reading and ``live" matter should be 1/4" from gutter and trim edges. Film for bleed sizes should indicate bleed and trim marks. Full-page ad trim is 8" x 10 3/4". Quality Digest does not accept bleeds for any ads smaller than full page.